Category: Artist/Label Services

We’re seeking a Social Media Manager with **5+ years of experience within Artist Management Companies **overseeing artist brands and digital strategy in the music industry — ideally within Pop, Top 40, and/or Electronic genres. This role is for someone who understands the entire social media and music landscape, from pre-TikTok platforms to today’s video-first culture.
You’ll work closely with Artist and their internal teams to lead content strategy, execute daily social tasks, and create meaningful engagement across platforms including TikTok, Instagram, YouTube, Twitter/X, Snapchat, Facebook, Discord, and Fan Pages.
Qualifications
• 5+ years experience in social media and brand strategy for Artist Management companies. Preferable candidate +5 years working across an Artist Management team for an Artist with Millions of engaged fans/followers in the Pop / Top40 / Electronic space.
• Deep understanding of the music industry — both culturally and digitally — and how to navigate fan culture, influencer trends, and platform evolution. 
• Exceptional copywriting and storytelling skills with a tone that feels authentic, conversational, and music-savvy.
• Highly organized and detail-oriented, with the ability to manage multiple social calendars, campaigns, and timelines simultaneously. Must be able to take on high volume while maintaining oversight of strategic planning with hands-on content creation and execution.
• Team player, required. Must be able to communicate clearly and efficiently. 
Key Responsibilities
Strategy & Brand Development
• Develop and implement customized social media strategies aligned with Artist’s brand, identity, and career highlights - while being able to identify growth opportunities and implement tactics across established and emerging platforms.
• Translate broader music marketing and branding goals into compelling digital campaigns. Stay current on platform updates, trends, and algorithm changes to ensure strategy evolves with the digital landscape.
Content Creation & Execution
• Plan, draft, and schedule Artist forward posts — including voice/copy and content. Ensure Artist voice remains consistent, authentic, and artist-aligned.
• Develop creative, culture-savvy campaigns around music releases, collaborations, touring, brand campaigns, and broader industry happenings. Proactively monitor conversations and trends to position artists in relevant digital 
• Maintain a detailed and well-organized content calendar for Artist and wider teams. 
Analytics & Optimization
• Manage audience growth and fan engagement, fostering authentic connections with fans and Artist peers. Track performance across platforms, deliver regular reporting, and provide actionable insights. 
• Test and refine creative approaches, formats, and posting schedules for continuous growth. Understand and leverage social tactics to support organic strategy where needed.