This new role will be focused on supporting the organization, delivery of creator and digital community marketing campaigns. Day to day responsibilities will include coordinating the work of the Creator Services department to ensure that activities are tracked, reported on and invoicing is completed. On top of ensuring processes run smoothly, the Coordinator will work with marketing teams around the world to deliver cutting edge creator marketing campaigns, building and maintaining direct relationships with a global network of creators and talent agents, creating and posting original content to owned and operated social media channels.

As well as maintaining a strong connection to the latest trends and pop cultural moments to inform viral marketing strategies, the Coordinator will also be able to efficiently create engaging social media content. You'll need to be proficient with various social media content tools such as CapCut and Canva, feel comfortable navigating social listening and insights software, leverage and explore new technologies for video creation, and have a strong understanding of contemporary youth culture.

Here you’ll get to:

• Assist in the administrative functions of the Creator Services team including invoicing, supplier management, internal team meeting agendas, and project pipeline management.
• Manage day-to-day operations of all assigned social media accounts, including content scheduling, posting, and community engagement.
• Support the development and delivery of creator marketing campaigns that have global reach for some of Warner Music Group’s highest-profile artists.
• Contribute to content ideation, creation, and rollout, working closely with the Paid Media and Creator Services teams.
• Utilize and stay up-to-date with trending social media narratives, content formats, and editing tools (such as CapCut and Canva).
• Monitor social media trends, analyze performance metrics, and provide insights to optimize strategies.
• Help maintain budget tracking and monitoring of creator funds, including updating trackers across Airtable and Google Sheets.
• Collaborate with regional and domestic marketing teams to understand cultural nuances and localization requirements.
Support the adoption of creator tooling with training, including creating training presentations and videos.
About you:

• You have 2+ years of experience in label marketing, social media, or paid media content production.
• You are a passionate music fan with a strong knowledge of major social media platforms (TikTok, YouTube, Instagram, X, Snapchat) and their respective features.
• You have proven experience in social media channel/account management, content creation, workflow, and content performance.
• You are proficient with various social media content tools such as CapCut and Canva and workflow management tools like Airtable.
• You possess strong communication, organizational, and project management skills required to deliver strong creator marketing campaigns.
You have an excellent understanding of current social media trends, analytics, and best practices, as well as global fan engagement dynamics.
We’d love it if you also had:

• A basic understanding of AI tools for content generation, workflow optimization, and editing.
• You are comfortable navigating social listening and insights software.